Applied research · Public sources · Crisis lessons

The Salvus24 Case Study Library.

Real events, primary sources and practical lessons. Every case separates documented facts, interpretation and unresolved questions.

9 event case studies · 1 applied reputation framework · 1 review-management methodEnglish and FrenchUpdated: 13 October 2026
REVIEW MANAGEMENT · APPLIED METHOD

Review management under pressure

How to classify feedback, respond without escalating, report policy violations ethically and turn patterns into service improvements.

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Research library

Study the event. Understand the mechanism. Keep the lesson.

Use the filters to browse by topic. Suggested topics are not presented as published case studies until a sourced file is available.

COUNTRY / DESTINATION REPUTATION
SOURCE-LED CASE FILE · 8 min

Dominican Republic tourism recovery

What arrival, occupancy and revenue figures establish, and what they cannot prove about destination reputation.

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CORPORATE CRISIS / SAFETY
SOURCE-LED CASE FILE · 7 min

Boeing 737-9 MAX: timeline and trust

A source-led timeline of the Alaska Airlines Flight 1282 incident and FAA actions.

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PRODUCT SAFETY / TRUST
SOURCE-LED CASE FILE · 6 min

The 1982 Tylenol crisis

What FDA history confirms about tamper-resistant packaging and subsequent policy changes.

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RESTAURANT CHAIN · FOOD SAFETY · CRISIS RESPONSE
SOURCE-LED CASE FILE · 6 MIN

Chipotle and the 2015 food-safety crisis: when one incident becomes a chain-wide trust problem

A food-safety event at multiple locations can become a brand-wide trust problem. The useful lesson is not a neat redemption story: it is how to coordinate verified information, operational controls and customer communication while an investigation is still developing.

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CANADA · PUBLIC SECTOR · ACCOUNTABILITY
SOURCE-LED CASE FILE · 7 MIN

ArriveCAN: how an accountability problem becomes a public-trust crisis

Public trust is damaged not only by a disputed headline, but when decision records, costs and responsibility are difficult to reconstruct. The ArriveCAN audit offers a documented Canadian case for studying transparency under scrutiny.

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AFRICA · COUNTRY REPUTATION · ECONOMIC TRUST
SOURCE-LED CASE FILE · 7 MIN

Senegal’s debt-disclosure crisis: rebuilding credibility through a verifiable public record

A fiscal disclosure can become a reputation event because investors, citizens and institutions need to know which numbers are reliable. The response challenge is to restore confidence without minimizing the scale of the correction or promising outcomes that remain uncertain.

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NIGERIA · CONSUMER VOICE · BRAND RESPONSE
SOURCE-LED CASE FILE · 6 MIN

Erisco Foods and Chioma Okoli: when a product complaint becomes a wider reputation dispute

A consumer’s public criticism can become a much larger issue when the company response, legal process and online discussion collide. This case is about response design and public trust, not a determination of the product claim or the merits of a legal case.

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QUÉBEC · POLITICAL COMMUNICATION · TRANSITION
SOURCE-LED CASE FILE · 6 MIN

Paul St-Pierre Plamondon’s election: managing expectations during a political transition

An election victory creates a new mandate, but it does not answer every question about implementation. Quebec’s 2026 result offers a timely case for separating the vote, the governing arithmetic, campaign commitments and the work of forming a government.

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PUBLIC FIGURE · VIRAL CLIP · CONTEXT COLLAPSE
SOURCE-LED CASE FILE · 6 MIN

Nada Boumeftah’s viral election-night reaction: energy, clipping and context collapse

A brief celebratory moment can become a story of its own once a clip is detached from the event around it. The useful case is not whether a person was “right” to show emotion; it is how editing, captions, repetition and audience interpretation shape a public narrative.

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APPLIED REPUTATION FRAMEWORK
SALVUS24 ORIGINAL FRAMEWORK · 5 MIN

How a crisis becomes the story: from one post to a lasting reputation narrative

How shares, screenshots and repeated retellings can alter context, and how to preserve the facts before responding. An applied framework, not a single-event case study.

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Figures and findings are tied to the sources cited in each file. An observed change does not, by itself, prove causation.

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Suggestions are reviewed before publication. A public case needs sources and editorial review.

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Customer trust

Reviews are a reputation signal.

Explore the applied method for classifying reviews, responding without escalation and spotting recurring problems.

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Editorial scope

The next files will follow the evidence, not the viral cycle.

This library is designed to grow across brand crises, corporate controversies, destination reputation, public statements, apologies, documented misinformation, customer reviews and post-crisis recovery.

Public figures and executives

Cases involving public people will rely on original statements, public records and attributed sources. Allegations will remain clearly labelled. Private diagnoses and speculation about motives will not be presented as fact.

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Research method

A useful case file must be checkable.

01 / SOURCES

Primary sources first

Official records, original statements, reports and published data wherever available.

02 / CONTEXT

Timeline and attribution

Dates, context, confirmed facts, attributed allegations and unknowns stay distinct.

03 / UPDATES

Transparent corrections

Articles state when sources were checked and should be updated when the record changes.

An event worth examining?

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For organizations that need a chronology, public-source research or reputation analysis.

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